Real Kids Wear Pink Campaign

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Students from across the Hudson Valley are taking a stand against breast cancer in new ways this year and participating in “Real Kids Wear Pink” – the American Cancer Society’s campaign for kids and teens to show support and involvement in the breast cancer issue.  

Traditionally during the month of October some schools would host breast cancer awareness events during class or sporting activities, encouraging students to take action in the fight against breast cancer through a variety of awareness and fundraising efforts.

With school schedules impacted due to COVID-19, the American Cancer Society is inviting students to support the Real Kids Wear Pink campaign in new ways, carrying an important health message, raising funds, while gaining volunteer service hours.

The campaign is easy and flexible enough for students to decide what they want to do – from a bake sale, bowling event, frozen yogurt sale, flocking yards, virtual dance party, selling pink bracelets, wall of hope to a ‘Pink Out’ event where people are encouraged to wear something pink to a fundraiser to support breast cancer research and patient programs.

 Breast cancer is the second leading cause of cancer death in women, and it is the most common cancer diagnosed in women other than skin cancer.  279,100 Americans will be diagnosed this year with breast cancer, including 17,540 New Yorkers. 

 To learn more contact Kristi Greco at, call 781-6131, or visit

Photo provided

CC Greco from the Warwick Valley School District participates in the American Cancer Society’s campaign for kids & teens to show support & involvement in the breast cancer issue.

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